Mission, Vision & Values

Mission

To be a trusted resource for the success of local retailers.

Vision

We will be recognized as the premier organization serving the interests of local retailers in greater Hampton Roads.

Values

We aspire to contribute every day to your success.

We believe that freely sharing information and knowledge is the basis for positive growth.

We care passionately about our work, your business, the communities we serve, and we celebrate your accomplishments as we do our own.