Archives for May 2013

Retail Alliance Announces Retailer of the Year Winners 2013

Winners Show Outstanding Business Success, Innovation and Community Support Norfolk, VA – Retail Alliance has announced the winners for this year’s Retailer of the Year Awards (ROTYs). Simply Selma’s received the top award at a gala celebration on Thursday, May 23 at the Granby Theater in Downtown Norfolk.  The Virginia Beach-based retailer was selected from… [Read More]

Marketplace Fairness Act Passes US Senate: Brings Brick-And-Mortar Retailers One Step Closer to Level Playing Field

Op Ed: The Virginian-Pilot In response to the opinion piece which ran in the Sunday, May 5, 2013 edition of the Virginian Pilot, we disagree that the Marketplace Fairness Act will hurt entrepreneurship. We feel very strongly that it will foster the survival all of brick-and-mortar retailers, from the smallest to the largest, and create… [Read More]

Announcing Finalists for 2013 Retailer of the Year

43 finalists were chosen for Retailer of the Year in 2013. For the first time, Retail Alliance awarded a Lifetime Achievement Award to the very deserving Mary Barnett from Mary Barnett’s Home Accents, Gifts & Interior Design. Esprit Décor, Chesapeake Ashley Furniture Homestore, Chesapeake Countryside Gardens, Hampton Healthy Connection, Hampton Phoebus Auction, Gallery Hampton Big… [Read More]

On-Board Interview with Scott Freeman, Auctioneer

1. How did you first become involved with Retail Alliance? As a retailer/wholesaler, I thought it would be a good opportunity in terms of networking and taking advantage of the discounts and benefits. We use OfficeMax to print auction catalogues and we save at least $20 per week. I was aware of RMA on Poplar… [Read More]

Retail Pulse: Local Sales Increased Compared to National Results

This Retail Pulse Easter edition survey looked at shopping trends in Hampton Roads, where consumers shop, and their willingness to participate in seasonal purchases. According to the National Retail Federation (NRF), “Easter shoppers were cautious spenders this season. The average person celebrating Easter will spend approximately $145.13 on candy, decor, apparel and food, flat with… [Read More]

The Cake Place

From Navy retirement cakes that exhibit a feeling of respect to cakes that realistically resemble high end leather purses, The Cake Place creates almost anything imaginable. Does your bachelorette love shoes or wine, or your birthday boy love an NFL team or Nintendo? James and Rhonda Williams can create something just as unique as the… [Read More]

Combating Showrooming

Gone are the days of simply “open our doors and they will come”. Now, retailers need to know consumer behavior and be able to mesh online and brick and mortar strategies in order to compete today. This requires every retailer to make themselves unique and differentiate themselves from their competition. “You’re not always going to… [Read More]

McAuliffe Outlines His Vision

Terry McAuliffe, the Democratic candidate for the upcoming Virginia Gubernatorial election, met with Retail Alliance members on April 2, 2013. McAuliffe presented an overview of his business perspective and his goals for Virginia if elected this coming November. In addition, McAuliffe opened up the floor for a question and answer portion; allowing our members to… [Read More]

Old Hampton Ice Cream Parlor

What does home remodeling and running a retail business have in common? According to Lani & Chance Davis, you must “plan on twice the time and three times the money you thought you would need.” While still in the middle of their learning curve, the owners of Old Hampton Ice Cream Parlor are growing their… [Read More]

Generational Marketing—Understanding Your Customer

The methodology of marketing to a specific generation is affecting how retailers promote and sell products in today’s highly competitive climate. Understanding your clientele is essential when designing marketing pieces, providing customer service and stocking store shelves. Each generation has their own characteristic that is unique as it relates to communication styles, quality of life,… [Read More]