Retail Alliance Board – New Officers and Directors

Hampton Roads’ Retail Alliance board elected new officers, three new board members, and re-elected directors. The 2018-2019 officers are: Joe Taylor (Taylor’s Do It Center), Chairman of the Board Ben Willis, III (Willis Furniture), Immediate Past Chairman of the Board Pam Katrancha (Garden Gazebo/Hickory Farms), Vice Chairperson of the Board Ray Mattes (Retail Alliance), President/CEO… [Read More]

Vote for your favorite restaurant, retail or service business in Hampton Roads!

Retailer of the Year Awards 2018 nominations are open! It’s important in every community to support one another so please nominate a fellow retailer, restaurant, or service business at the link below. https://www.surveymonkey.com/r/ROTY18NOMS You can nominate up to 3 different businesses at a time and even save a nomination for your own business; we don’t… [Read More]

How did local retailers fare during holiday season?

NRF released holiday sales figures on January 12, 2018 with holiday sales rising to $691.9 billion in November and December, marking a 5.5 percent increase from the year before. The NRF had forecast holiday spending growth of 3.6 percent to 4 percent. They attributed this to growing wages, stronger employment and higher confidence, leading consumers… [Read More]

Locals Rewarded for Being Loyal to Local

Three local consumers have proven their loyalty to buying local this holiday season, each winning a $100 gift voucher to a local LOVEVA business of their choice in the ‘Shift Your Shopping’ competition. Alice Gay Jenney of Virginia Beach, David Wolfe of Norfolk and Judith Joynes of Hampton were the three winners randomly selected on… [Read More]

Legislative Update: 2018 General Assembly Session

It is time to start gearing up for the 2018 General Assembly Session which begins January 10, 2018. This year is a long session lasting 60 days. Your VRF team will be at the Capitol every day during this time period representing the voice of retail in Virginia. In 2018 we expect to encounter many… [Read More]

Press Play on Video – Guide to Creating Content for Video Marketing

Fundamental Guide To Creating Content For Video Marketing In this blog post, let’s look at how your business can maximize video in your marketing. A couple of stats to begin with. Businesses are increasingly jumping on this growing trend. According to Wyzowl statistics, 61% of businesses have started using video content marketing. 66% of these… [Read More]

Member Spotlight: Lilac Lane

If your idea of a happy afternoon includes wandering through rows of eclectic antiques, local arts and crafts, and repurposed vintage finds, Lilac Lane is the place for you. Owner Kim Kellogg wanted a place where she could feature unique home décor as well as satisfy her creative muse. “I really wanted to create a… [Read More]

Member Spotlight: Gloucester Main Street Preservation Trust

Near the turn of this century, Main Street in Gloucester sat anchored at its most southern end by a shopping center. Years before, it was awash in activity and bustling with commerce. But by the early 2000s, this shopping center only boasted a shut down department store, a closed grocery store and a handful of… [Read More]

Join us at our Open House/VRF PAC Auction on December 7th at 4-8pm

Let the countdown begin to the most wonderful (and hopefully profitable) time of the year, the holiday season! It’s also Retail Alliance’s Holiday Open House and VRF PAC Auction. We hope that all of our members and friends will be able to join us for some Holiday Cheer on Thursday, December 7th, 4:00PM – 8:00PM… [Read More]

LOVEVA Q4 2017 Update: A Loyalty and Reward Program Without the Hassle and Costs

Amidst all the press on big businesses closing their doors there lies an opportunity for small shops. Small shops can be nimbler than behemoth national chains and offer both quick and individualized service that a big box cannot. Some of the recent retail research says: “The way to consumers’ hearts is through their smartphones.” “Keeping… [Read More]