Helping retailers throughout Greater Hampton Roads

The Association is comprised of two divisions: Retail Alliance and Retail Alliance Business Solutions. The Retail Alliance is a 501(c)6 non-profit trade association serving the interests of local retailers in greater Hampton Roads. The organization promotes and supports the healthy growth of retail businesses and trade through education, advocacy and member benefits. Retail Alliance Business Solutions act as sales agents for Equifax and Data Genesis in Virginia. Our goal is to serve as your strategic partner for the success of your business.

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From Our Blog


Job Opportunity: Buy Local “LOVEVA” Program Coordinator

Tap into your passion and support for local businesses to manage our Buy Local “LOVEVA” program. The aim is to grow our membership in a program that will help build our Hampton Roads economy and connect consumers with local businesses. This will be the primary focus of this position. You will also be responsible for […]

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Latest News

fairfield flowers ROTY winner

And the Retailer of the Year award winners are…

Retail Alliance announced the winners for this year’s Retailer of the Year Awards (ROTYs) at a superhero themed awards celebration on Thursday night at the Wells Theatre in Downtown Norfolk. Virginia Beach-based, small business, Fairfield Flowers, received the overall winner’s award. They were selected from 40 nominees from across the Greater Hampton Roads region (up […]

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